MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01641cam a2200481 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls010523007 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
VRT |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20231011095046.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
130626s2013 xr e f 000 0 cze c |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
cnb002434016 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9788026500643 (brož.) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)847727359 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201307171426 |
| Level of effort used to assign nonsubject heading access points |
msavuk22 |
| Level of effort used to assign subject headings |
201307110904 |
| Level of effort used to assign classification |
msvkbb04 |
| Level of effort used to assign subject headings |
201306261115 |
| Level of effort used to assign classification |
msavuk22 |
| Level of effort used to assign subject headings |
201306261115 |
| Level of effort used to assign classification |
msavuk22 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
OLA001 |
| Language of cataloging |
slo |
| Transcribing agency |
SAVUK |
| Modifying agency |
SAVUK |
| Description conventions |
AACR2 |
| 041 1# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
cze |
| Language code of original |
eng |
| 044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE |
|---|
| MARC country code |
xr |
| ISO country code |
CZ |
| 072 #7 - SUBJECT CATEGORY CODE |
|---|
| Subject category code |
659 |
| Subject category code subdivision |
Reklama. Public relations. Médiá |
| Source |
konspekt |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
|---|
| Universal Decimal Classification number |
659.123 |
| Edition identifier |
2001 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
|---|
| Universal Decimal Classification number |
(048.8) |
| Edition identifier |
2001 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
|---|
| Universal Decimal Classification number |
(035) |
| Edition identifier |
2001 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
|---|
| Universal Decimal Classification number |
659.131.2 |
| Edition identifier |
2001 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Salem, Lionel, |
| Dates associated with a name |
1937- |
| 240 10 - UNIFORM TITLE |
|---|
| Uniform title |
Handbook of slogans |
| Language of a work |
Česky |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Reklamní slogany |
| Remainder of title |
nejlepší světové slogany a příběhy stojící za jejich vznikem |
| Statement of responsibility, etc. |
Lionel Salem ; [překlad Josef Vojta] |
| 246 34 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Reklamní slogany a příběhy stojící za jejich vznikem |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1. vyd. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Brno |
| Name of publisher, distributor, etc. |
BizBooks |
| Date of publication, distribution, etc. |
2013 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
216 s. |
| Dimensions |
23 cm |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Preložené z angličtiny |
| 650 07 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
reklamné texty |
| Source of heading or term |
SNKPH |
| 650 07 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
advertising slogans |
| Source of heading or term |
SAVUKPHeng |
| 650 07 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising copy |
| Source of heading or term |
SNKPHeng |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
prehľady |
| Source of term |
SNKPH |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
príručky |
| Source of term |
SNKPH |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Surveys |
| Source of term |
SNKPHeng |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Handbooks, manuals, etc. |
| Source of term |
SNKPHeng |
| 910 ## - USER-OPTION DATA (OCLC) |
|---|
| User-option data |
savuk |
| 910 ## - USER-OPTION DATA (OCLC) |
|---|
| User-option data |
svkbb |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Odborná literatúra pre dospelých |
| Suppress in OPAC |
No |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
|---|
| 6 |
2889199510 |
| a |
savukS 152612 |
| b |
savuk2013/1418 |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
|---|
| 6 |
270001000416729 |
| a |
svkbbB 50080 |
| b |
svkbbm 737576 |
